Tuesday, November 22, 2005

Bouncing Balls

Often enough I have a winge about crap advertising, so in a break from my Grinch like norm, can I record how fab the Sony Bravia ad featuring thousands of colourful bouncing balls is.

Most impressive of all, apparently they really did fire 250,000 multi-coloured balls down streets in San Francisco and no CGI was used. The effect is mesmirisingly beautiful.

You can view the advert on Sony's website. Play it through and you'll also then find an option to view an extended 2 minute version, which also gives a better idea of the scale of the operation.

Occasionally, very occasionally, adverts can be art.

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